Trust
Signals that tell visitors you are legitimate.
Roast my business
Paste your site. Get roasted.
Looply gives founders a direct, human-reviewed audit of the public signals that decide whether a visitor trusts you, gets it, and takes action.
Website or Instagram URLManual validation audit
⌘ roast.looply.ai/your-business
Your business score
54/100
Your offer has potential. Your proof is making people hesitate.
Needs heat
Trust 9/12
Offer 7/15
Proof 5/15
SEO 10/17
AJR+12
Made to shareThe score
Seven signals. One unmissable verdict.
No vanity score. Just the things that decide whether a visitor trusts you, gets it, and takes the next step.
Start your roastOffer
How instantly your promise makes sense.
Pricing
Clarity, confidence, and friction in the ask.
Website
Structure, speed, and first-impression strength.
Social proof
Evidence that other people choose you.
SEO / AEO
Whether people and AI can find your answer.
Conversion
How hard you make the next step feel.
The output is clear enough to share before you overthink it.
How it works
A roast with receipts.
This validation run makes the truth usable: direct feedback from a reviewer, a reason behind it, and clear next steps.
Paste the public URL.
Your website or Instagram is enough to begin. No onboarding maze.
02 / ROAST
A reviewer prepares the signals that matter most.
Seven factors. Direct notes. Zero fluff.
Act on the clearest fixes first.
Use the roast to decide what you and your team should change next—not just what to debate.
The share card
The acquisition loop is in the output.
A scorecard is not a dead-end dashboard. It is a useful opinion people want to send, debate, compare, and beat.
Shareable result
“Your proof is costing you sales.”
That is the kind of clear, specific feedback that makes someone send the link to a friend.
54Looply score
FAQ
Straight answers.
What can I roast?
Paste a public website or Instagram profile. Looply looks at what a potential customer can see before they decide to trust you.
How does the score work?
Your score is a weighted, seven-factor snapshot of the signals that make a business feel clear, credible, discoverable, and ready to convert.
Can I share the result?
Yes. Every roast is designed to become a sharp, branded scorecard you can send to a cofounder, team, friend, or competitor.